Lee Min Ho at BOSS 23FW Fashion Show in Milan | 20230922

At the moment, Lee Min-ho is in Milan, Italy, for the Boss 2023 Fall/Winter Fashion Show. It's scheduled for today, September 22. He is one of the brand ambassadors for Boss, especially for the #BeYourOwnBoss tagline.

During Milan Fashion Week 2023, Lee Minho opened the BOSS 2023 FW collection show with an unexpected performance. Lee Min-ho is the opening model for this fashion show, which bears the theme Techtopia, he displayed his presence in front of a sizable crowd that included insiders from the fashion world and celebrities. 

Check out some photos and video during the event.

Lee Min-ho Instagram Stories updates:

credit to the rightful owner of photos and videos

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Lee Min Ho dominating online shopping featuring BOSS

 

BOSS recently released their S/S 2023 collection and Lee Min-ho as their global brand ambassador also dominating online shopping featuring the said brand.

Check some of the online shopping sites:

HUGO BOSS Flagship Store in Taobao

Global Brand Ambassador Lee Min-ho.

The polishing of the years and the precipitation of experience create self-confidence and calmness from the inside out. With confidence, fashion, inspire potential, and live out your true self.

🔗 market.m.taobao.com/app/tb-source-…

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Lee Min Ho promoting Boss Eyewear SS23 Campaign | 20230203

 

The latest campaign for Boss Eyewear Spring Summer 2023 has Lee Min-ho doing the honours.

The new line includes eyewear designed with the planet in mind. These styles are crafted in acetate renew, an e-co-friendly material, and include lenses made from bio-based nylon or recycled materials.

The colour palette includes sophisticated Havana shades for the Bold styles, and subtle transparent tones for the lightweight shapes. Each style is embellished with a subtle signature metal details featuring the iconic BOSS stripes.

“The BOSS personalities always knew what they wanted, and their breakthroughs were achieved through a series of personal choices. While destined for greatness, they neatly personify the fact that BOSSes aren’t born – they’re made.”

“BOSS Eyewear is for those who lead a self-determined life with style, passion, and purpose. The collections offer bold, dynamic, modern designs to form a complete look for the inspirational BOSS of today.”

HUGO BOSS EYEWEAR

BOSS needs a bold vision. Introducing the new range of BOSS Eyewear frames, with designs that exude confidence. 

Boss Eyewear Video ads 15s

Boss Eyewear Video ads 30s

cr: visionplus 

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Lee Min Ho featured as the BOSS Youtube Banner | 20230202

 

BOSS updates their Youtube channel banner and they chose Lee Min-ho as their official banner. It just shows that he is the real face of "Boss". 💕

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