Cell Return has selected Lee Min-ho, who has a strong global fandom, as his brand model to expand its position as a brand that encompasses the 'Grooming people' who invest generously in raising their awareness of LED masks in Korea and overseas markets.
Lee Min-ho, who is planning to visit the home theater with tvN drama 'The King: The Eternal Monarch' in the first half of this year, has been loved by domestic and foreign fans, showing a wide spectrum of acting by challenging various characters.
In addition, it is solidifying its position as a global Hallyu star by being selected as the favorite Korean actor in the Korean Wave region in the '2019 Korean Wave Korean Wave Survey' conducted by the Korea Foundation.
Cell Return, along with actor Lee Min-ho, will spread its brand value to customers in Asia and around the world, including China, as well as Korea.
TV commercials featuring Kang So-ra, Park Seo-jun, and new brand model Lee Min-ho, both of Cell Return's existing brand models, will be aired on the 20th. In particular, this advertisement is said to be the first advertisement of actor Lee Min-ho in 2020, attracting more attention.
An official from Cell Return said, "Actor Lee Min-ho's neat and refined image is consistent with Seliton's premium image."
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