Monday, April 24, 2017

Georgia Gotica renew Lee Min Ho contract for another year with new CF on May 2017

Actor Lee Min Ho has been working as a model of 'Georgia Gotica', the top brand of coffee sold by Coca-Cola Company. 

Coca-Cola Co., Ltd. said on May 24, "We selected actor Lee Min Ho as a model of the premium canned coffee product "Georgia Gotica" that enriched the rich and deep coffee aroma." Lee Minho contributed greatly to enhance the brand image of Georgia Gotica. And this year, it became a model of 'Georgia Gotica'. "

Lee Min-ho once again proved to be an actor with brand power, winning the National Brand Award in February, 2017. In recent years, fashion magazine Cosmopolitan Korea was selected as the first masculine cover model, and the best actor in style was revealed to the public. The DMZ, the Wild, will launch a soft charisma in the MBC documentary, which will be aired from June.

The 'Georgia Gotica' is characterized by careful management of the selection of beans, transportation, and roasting. According to the survey of the preference of coffee flavor of domestic consumers, taking into consideration the needs of consumers for good coffee aroma, it contained a deep flavor that combined nuts flavor, chocolate flavor and coffee roast flavor.




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